@$$hole!: Reader Mail – Convention Sales

But seriously, I don’t recommend a jingle for making convention sales. It all really comes down to having a good product, and being able to pitch it to people attending the show.

This series is a breeze to pitch. The title alone is a selling point. But it also helps to be able to identify your audience. Obviously it wouldn’t make sense to pitch this series to a 12 year old, or a mother walking around with her 12 year old…or anything that has anything to do with being 12, for that matter.

Work on the product first, the pitch second, and the rest will fall into place.